Wine area
Conegliano Valdobbiadene
Prosecco's historic core, 15 hill villages between Treviso and the Dolomites.
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Valdo is the Bolla family's sparkling wine house in the town of Valdobbiadene, in the Prosecco hills north-west of Treviso. Founded in 1926, it turns one hundred in 2026. Seventy local growers work with the house, which oversees every step from vineyard to bottle. Marca Oro, Cuvée di Boj and the Cartizze called Cuvée Viviana lead the range. The cellar runs three guided tastings, booked ahead, in English or Italian. Casa Valdo, the family's six-room country house on the Pradase vineyard, takes overnight guests.
The Bolla family's wine story begins in 1883. That year Abele Bolla, who ran a tavern in Soave near Verona, started making still wine for restaurants in Venice and Milan. The Valdobbiadene cellar came later. In 1926 a group of local businessmen set up the Società Anonima Vini Superiori to make sparkling Prosecco and Cartizze in the town. Abele's grandson Sergio bought the company in 1938, and in 1951 it took the name Valdo. Sergio's son Pierluigi Bolla is president today. Italian restaurateurs abroad carried the wines with them from the 1970s, and by 1990 Valdo was selling in Europe, the Americas and the Far East. The house sold about 19 million bottles in 2024, and it has worked from a new winery in the town since 2003.
Seventy local growers supply the cellar, many of them for three generations, and Valdo's team advises them from pruning to picking date. The house makes most of its Prosecco Superiore DOCG wines the way almost all Prosecco is made, by the Charmat method. Marca Oro, an Extra Dry from Glera grapes, is the label the house calls its icon. Cuvée di Boj is a Brut from the Valle dei Buoi at San Pietro di Barbozza. Cuvée Viviana is a Cartizze, from the small steep hill of that name in Valdobbiadene, hand-picked and finished Dry. It is named after Viviana Bernardi, Sergio Bolla's wife.
Two wines take the slower metodo classico route. Numero 10 spends ten months on its lees in the bottle, then rests six more in the cellar. Vigna Pradase comes from a single vineyard the family has planted with old local grape types and clones: Glera tonda and lunga, Verdiso, Bianchetta and Perera. It spends at least two years in the bottle before release, and the family calls the plot its Prosecco library. Cuvée del Fondatore, a tribute to Sergio, blends in a tenth of Chardonnay aged in French oak barrels. Valdo also makes rosé from Nerello Mascalese, a Sicilian red grape, and one certified organic Prosecco DOC. Its still wines come from I Magredi, an estate in the Friuli Grave area that Valdo bought recently. It covers about 84 football pitches.
Valdo belongs to the Conegliano Valdobbiadene Prosecco DOCG consortium and holds the SQNPI certificate, the national scheme for farming with fewer chemical treatments. Solar panels on the cellar roof make part of its electricity, and the rest it buys is certified renewable. The hills around the town have been a UNESCO World Heritage site since 2019. For its hundredth year the house has released 3,750 numbered bottles of a 2021 Valdobbiadene DOCG aged for four years in all, and it has published its first sustainability report.
Visitors taste at the cellar in Valdobbiadene, by booking, in sessions of about 90 minutes. There are three: the historic cuvées, Valdo's own territories from the Rive hills down to the estate on the plain, and the wines of the Friuli estate. English sessions start at 10.30 and Italian ones at 15.00, with local food alongside. Casa Valdo, the family's restored 19th-century house on the Pradase vineyard, opened in spring 2024 with six rooms named after the wines. The family says the house once put up Napoleon on his travels, and some of the furniture comes from the Bollas' own homes.
Plate I · VENETO
Wine area
Prosecco's historic core, 15 hill villages between Treviso and the Dolomites.
Winery
Valdobbiadene, Treviso · Conegliano Valdobbiadene
2 tastings and 1 stay, checked by our editors.
Tasting
Four of the house's historic wines poured at the cellar in Valdobbiadene with local food: Cuvée di Boj, Cuvée del Fondatore, Viviana Cartizze and Numero 10 Metodo Classico. Sessions at 10.30 in English and 15.00 in Italian, booked by request.
on casavaldo.it
Tasting
Four wines that run from the Rive hills down to the estate on the plain, poured at the cellar with local food: Rive di San Pietro di Barbozza, Vigna Pradase Metodo Classico, and Tenuta La Maredana Prosecco DOC Treviso in white and rosé. Sessions at 10.30 in English and 15.00 in Italian, booked by request.
on casavaldo.it
Accommodation
The family's restored 19th-century country house on the Pradase vineyard, opened in 2024, with six rooms named after Valdo wines, from 22 square metre doubles to 30 square metre junior suites. Every room looks out over the vines and hills of Valdobbiadene.
on booking.slope.it
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Valdo Spumanti's current bottle selection is led by Prosecco DOC. The clearest grape signal comes from Glera and Chardonnay.
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